Skip to main content

Samsung Malaysia Electronics Partners Up with Senheng for the First-Ever Premium Experience Store in Southeast Asia

 Samsung Malaysia Electronics together with Senheng today announced the opening of its first ever Senheng x Samsung Premium Experience Store located in the heart of Kuala Lumpur at the Shoppes at Four Seasons Place.

The management team of both Samsung and Senheng alongside distinguished guests were present at the grand launch of the store which retail Samsung’s latest collection of mobile devices and state-of-the-art consumer electronics and home appliances that includes flagship line-ups like the Galaxy S series, Galaxy Z series, Galaxy Hearables and Wearables, Neo QLED Smart TVs, BESPOKE appliances and more. 





The Samsung Malaysia Electronics Management Team and the Senheng Electric (KL) Sdn. Bhd. Management Team


 

The Samsung Malaysia Electronics Management Team and the Senheng Electric (KL) Sdn. Bhd. Management Team arriving to the store


“We are excited for this collaboration with Senheng that extends on our long-term partnership to enhance Samsung consumers’ experiences. At Samsung, people are at the centre of everything we do. Everything that we are doing today is being designed to enrich people’s lives in ways that matters the most and provide a healthier environment” said Edward Han, President of Samsung Malaysia Electronics. 

Chairman of Senheng, Mr. Lim KH, who was also present at the grand launch ceremony shared, “Senheng and Samsung have been engaging in a very fruitful strategic partnership for over many years. Our partnership with Samsung allows an opportunity for a new era of connectivity and collaboration in businesses. We share a commitment to open collaboration and are continually looking for new ways to deliver better user experiences across devices, applications, and services, so that people across Malaysia can have a feel of Samsung’s latest products”. 

 

From L to R: Wong Che Hoe, Senior Vice President; Lim Kim Yew, Non-Independent Non-Executive Director; Lim Kim Chieng, President; Lim Kim Heng, Executive Chairman & Group Chairman of Senheng’s subsidiary companies, Senheng Electric (KL) Sdn. Bhd.; Jo Sang-Ho, President and CEO, Samsung Electronics Southeast Asia & Oceania; Jimmy Tan, Head of Consumer Electronics; KM Liew, Head of Mobile eXperience (MX); Elaine Soh, Chief Marketing Officer, Samsung Malaysia Electronics


With a grand space of 5,399 sqft, consumers will not only see a display of Samsung goods at the location, but will also get to experience what it’s like to live in a connected, smart living environment. There are six experiential zones of Mobile eXperience, Visual Displays and Digital Appliances that feature Samsung’s latest products including the Galaxy S22 Ultra, BESPOKE AirDresser, Neo QLED 8K TV, The Freestyle, and many others. 

 

Mobile Experience Zone @ Senheng x Samsung Premium Experience Store

BESPOKE Kitchen Zone @ Senheng x Samsung Premium Experience Store

 

TVAV Zone @ Senheng x Samsung Premium Experience Store

In conjunction with the grand launch, there will be exciting deals for customers to enjoy when they make their purchase from 17th June 2022 to 21st June 2022 in-stores and on the Senheng mobile application. From RM1,000 rebate for every purchase of the Galaxy Z Flip3 5G, to RM2,599 worth of free gift when you purchase a QLED 4K TV . You can also receive up to RM3,699 worth of free gifts when you purchase the BESPOKE refrigerator . There are plenty of deals to snag, so be sure to tune iinto our live shows that are happening daily during the promo period on Samsung’s and Senheng’s official Facebook pages.


Catch your favourite products and influencers as per the schedule below:

 

Date & Time

Product Highlight

Guest Hosts

17th June 2022, 8pm

QLED 4K TV, Smart Monitors

Shafiq Chulan & Shu Faye

18th June 2022, 4pm

WindFree Air Conditioners, BESPOKE Refrigerators

Dini Schatzmann & Caely See

19th June 2022, 4pm

Galaxy S Series & Galaxy Z Series

Brandon Ho & Sachie Amira

20th June 2022, 8pm

Smart Home Appliances

Caely See & Jack Lim

21st June 2022, 8pm

Washer & Dryer, BESPOKE AirDresser & BESPOKE Jet

Shalma Ainaa & Wan Imar Izzat

So, don’t miss out and visit the Senheng x Samsung Premium Experience Store located in Shoppes at Four Seasons Place, Lot G-01, Ground Floor, Kuala Ampang, 50450 Kuala Lumpur to experience Samsung’s premium line of products today! 

VIDEO :

Comments

Post a Comment

Popular posts from this blog

The All-new Foldable Line-up is Here!

 The all-new foldable lineup from Samsung is here. The Galaxy Z Fold8 Ultra brings Galaxy’s renowned Ultra standard to foldables with maximum productivity. The brand-new form factor of the Galaxy Z Fold8 unlocks new foldable experiences through everyday immersion. And the Galaxy Z Flip8 rounds off the series, designed around quick interactions, personal expression and AI-native experiences.  Samsung is set to redefine foldable innovation once again with these new devices — bringing together iconic design, powerful performance, and an even more seamless Galaxy AI experience. But that’s not all, a whole new range of the Galaxy Watch series is here too, specifically Galaxy Watch Ultra2 and Galaxy Watch9. From 22 July to 13 August 2026, customers can enjoy a suite of exclusive launch rewards worth up to RM1,950!  , This includes an exclusive rebate worth up to RM800, an instant bank rebate of RM500 when paying with selected bank cards a Samsung Reward Points Booster worth up ...
Post a Comment
Read more

Samsung Brings Galaxy Ecosystem Into Everyday Eyewear

 The smartphone era forced humanity into a persistent downward gaze, tethering personal productivity to glass screens held in the palm. At Galaxy Unpacked in London, Samsung Electronics, alongside Google and Qualcomm, formally signaled the next major structural shift in mobile computing. By introducing its Intelligent Eyewear ecosystem—engineered in direct partnership with global eyewear innovators Gentle Monster and Warby Parker—Samsung is attempting to transition artificial intelligence from a device you consult into an ambient layer that passively interprets the physical world alongside you. The Architectural Blueprint: Android XR and Micro-Hardware Integration While the concept of camera-equipped glasses is not new, Samsung’s approach differentiates itself through deep platform-level integration and optimized silicon efficiency. Operating on the newly minted Android XR platform, the Intelligent Eyewear acts as a display-less, audio-first extension of the Galaxy ecosystem. Under...
Post a Comment
Read more

100 aircraft, 44 months and 4.4 million man hours: Emirates’ retrofit programme marks major milestone

 Emirates has reached a landmark 100 aircraft refurbished under its retrofit programme, the largest known undertaken by any airline globally. Since work began in November 2022, 47 Airbus A380s and 53 Boeing 777s have been given a complete nose-to-tail refresh at the Emirates Engineering hangars in Dubai. By the end of December 2026, around 20 additional aircraft will be upgraded, moving the airline significantly past the halfway point in its US$ 5 billion investment aimed at delivering a consistently elevated experience to customers. Over a period of 44 months, the Emirates Engineering team has deployed more than 400 engineers and technicians, investing a collective 4.4 million man hours to transform 100 aircraft and deliver a sophisticated upgrade across the cabin interiors of all the aircraft. Every aircraft was also fitted out with a new Premium Economy Cabin during the retrofit. More than 3,800 new Premium Economy seats have been installed in total as part of the initiative, ac...
Post a Comment
Read more